Archive for Strategic Technology Alignment
The Three Best Books for Powering Your Bootstrapped Startup
As summer comes to a close, there’s still time to cram a few books in. And, having collectively been a part of 6 different startups, some successful and some not so much, we are asked by many of our colleagues and clients what our favorite books are regarding the strategy of building successful businesses. We [...]
Read moreTolstoy and Marketing Campaigns
What does War and Peace have to do with your digital marketing strategy?
Read moreSocial Media Starts with Strategy, not Solution
Don’t be fooled by the all time high of Social Media Hype. Coming from the tech world of Solution Based Selling I can see how easy it is to rush into using Social Media platforms before strategically building a Digital Strategy (aka Shiny Object Syndrome). Of course you need a Twitter, Facebook, Youtube, Flickr page [...]
Read moreMonetizing in the Blogosphere
Technorati’s CEO Richard Jalichandra released a preview of their annual State of the Blogosphere report at Blogworld 2009. The ”New Technorati” was announced which would allow bloggers to publish content directly to Technorati. This will allow the slightly less known bloggers to have the opportunity to get more recognition. Some of the highlights from this years report included: Monetization and Revenue Professional bloggers [...]
Read moreConfirmation: BuzzShift Kicks Ass (via Alltop)
(Don’t worry we are not tooting our own horn…) If your looking for all of the top headlines from topics around the web, look no further than Alltop.com. From Social Media, to SEO, to Photography- AllTop.com is by far one of the best places to find the information you are looking for. Guy Kawasaki created [...]
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