Neighborhood Goods engaged us to help reshape the notion of department stores and physical retail to foster a new culture around shopping and the experiences therein. Being a new brand, we had to find a way to engage consumers and tell Neighborhood Goods’ story in a way that would resonate and encourage brand recall, traffic, and increased sales.
What we Did
We helped Neighborhood Goods tell their story, increase site traffic, and increase sales by providing a go-to-market strategy and implementing paid media tactics utilizing Facebook and Instagram, Google Search, and Pinterest. The campaign ran for the entire year of 2019, during which we ran evergreen and event based campaigns that were optimized for best results.